As NeoCurrency celebrates its 10-year anniversary, I’m reflecting on the journey through a strategic lens. Over the past decade, we’ve focused on solving real global incentive challenges by prioritizing choice, simplicity, and trust. From expanding worldwide reward access to building flexible, secure payout solutions, this milestone is both a celebration and a reminder that the most meaningful innovation is still ahead.

As we kick off a new year, I want to say thank you to everyone who helped make 2025 a meaningful year for the gift card and digital rewards industry. Gift cards, prepaid cards, and digital rewards continue to power loyalty, incentives, and recognition programs around the world. This Coffee Chat is a moment to appreciate the community, the collaboration, and the impact this industry delivers every day.

In 2026, after 230 years in circulation, the U.S. Mint will end production of the penny. But the digital penny is alive and well, thanks to its innovative companies, which are redefining what a penny can do. Microrewards with seamless redemption make pennies even more powerful when they’re digital — no physical friction, no rounding, and no tough choices for retailers between cutting profits or raising prices when the physical pennies run out. In this week’s chat, I demo the

I share a 1-minute overview on what matters when selecting a gift card and prepaid aggregator for your rewards, loyalty, promotions, or employee recognition program. After 25+ years in the incentive industry—winning (and losing) RFPs— I've seen these seven factors influence nearly every major buying decision when it comes to selecting a gift card or reward provider.