As NeoCurrency celebrates its 10-year anniversary, I’m reflecting on the journey through a strategic lens. Over the past decade, we’ve focused on solving real global incentive challenges by prioritizing choice, simplicity, and trust. From expanding worldwide reward access to building flexible, secure payout solutions, this milestone is both a celebration and a reminder that the most meaningful innovation is still ahead.

In a panel session entitled, "Is Cash Dead - Modernizing Survey Engagement", Eric spoke at the Midwest AAPOR (American Association of Public Opinion Research) event, MAPOR, alongside Nick Bertoni, SVP of Ipsos KnowledgePanel and NPC leaders, Jamie Eichenlaub and Doug Easly.

In preparation for my speaking appearance at MAPOR, I wrote about how NeoCurrency, Ipsos KnowledgePanel and NPC are modernizing survey engagement. This is an exciting time to re-imagine incentives for the market research industry.